Welcome to WalletHero
WalletHero helps you create digital cards that your customers can save directly to their phones — in Apple Wallet or Google Wallet. These digital passes replace plastic loyalty cards, paper tickets, and printed coupons with something your customers always have with them: their smartphone.
What Can You Create?
Loyalty Cards
Reward your best customers with a digital loyalty card. Track points, show tier status, and send special offers directly to their wallet.
Perfect for: Retail stores, coffee shops, restaurants, salons, gyms
Event Tickets
Issue digital tickets for concerts, conferences, sporting events, or any gathering. Attendees simply show their phone at the door.
Perfect for: Event organizers, venues, theaters, festivals
Coupons & Offers
Distribute promotional offers that customers can't lose. Set expiration dates and track redemptions automatically.
Perfect for: Seasonal promotions, flash sales, partner offers
Gift Cards
Issue digital gift cards with real-time balance updates. Customers always know exactly how much they have left to spend.
Perfect for: Retail, restaurants, experiences
Why Digital Wallet Passes?
| Benefit | Description |
|---|---|
| Always Accessible | Customers have their phone everywhere — no more forgotten cards |
| Instant Updates | Change information, add points, or send notifications in real-time |
| No App Required | Works with the wallet app already on every iPhone and Android |
| Eco-Friendly | No plastic cards or paper tickets to print |
| Better Engagement | Send messages directly to the lock screen |
| Rich Analytics | See how customers interact with your passes |
How It Works
1. Design Your Pass
Use our visual editor to create a pass that matches your brand. Choose colors, add your logo, and decide what information to display.
2. Set Up Your Data
Define what information you want to track — points balance, membership tier, visit count, or any custom data that matters to your business.
3. Distribute to Customers
Share passes through email, your website, a signup landing page, or QR codes in your store. Customers tap once to add it to their wallet.
4. Engage & Update
Send push notifications, update balances, run promotions, and watch engagement grow — all from your dashboard.
Key Features
Visual Pass Designer
Create beautiful passes without any design skills. Our editor shows you exactly how your pass will look on both iPhone and Android as you build it.
Audience Segments
Group your customers by behavior, purchase history, or any criteria you choose. Target the right message to the right people.
Campaign Automation
Set up campaigns that run automatically — welcome messages for new members, birthday rewards, or re-engagement offers for inactive customers.
Real-Time Analytics
See how many passes are installed, track customer activity, and measure campaign performance from a single dashboard.
Team Collaboration
Invite team members with different permission levels. Marketing can create campaigns while managers have full control.
Getting Started
- Create Your Workspace — Set up your organization
- Design Your First Pass — Use the visual editor
- Invite Your Team — Add collaborators
- Launch a Distribution — Start collecting signups
Learn More
- Understanding Passes — Templates, types, and customization
- Organizing Your Work — Workspaces and projects
- Targeting Customers — Creating audience segments
- Running Campaigns — Automating engagement
- Tracking Activity — Understanding customer behavior
- Distributing Passes — Getting passes to customers
For Developers
Building a custom integration? WalletHero offers a complete API and SDK:
- TypeScript SDK — The easiest way to integrate with full type support
- SDK Quickstart — Get running in 5 minutes
- API Reference — Full REST API documentation
- Mobile App Identity Auth — Email/password and SSO setup for the mobile app